Up Your Game. Video Marketing.

Up Your Game. Video Marketing.

Videos; animated videos, corporate cartoons, web videos, marketing videos, whatever form they’re in, they’re bombarding the world of marketing. Online videos can make your websites and campaigns amazing, a fantastic medium to professionally showcase your brand’s best bits, solidifying your ethos and engaging your audience. Text can often appear overly lengthy, complex and a bit boring! Also, your target market may not always understand some of the terminology used. Animation can bring it to life and help explain better what it is you want to communicate, lead conversion rates should also increase as your business is understood better.  Videos are […]

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Converting Those All Important Leads.

Converting Those All Important Leads.

Lead The Way So you’ve got the website, you’re doing the social media; facebooking this, tweeting that, linking and pinning and you’re managing to get plenty of leads. Well done you! Now comes the hard part; converting those leads into sales. There’s so much emphasis in the industry on generating as many online leads as possible that some firms focus all their attention on this, forgetting the most important part – what to do with them. What To Do Next. It might be helpful to validate your leads straight away. Check that contact details are correct and that it is somebody […]

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